Reading an image - media codes blog tasks

 1) Analyse this RBK 50 Cent advert using the media codes you learned in the lesson: Technical, Written or verbal, Symbolic or non-verbal, Narrative. Write a paragraph for each one exploring the way meanings are created using those media codes.

-finger print image shows connotations of arrest and crime and 50 cents criminal background, this is very unusual for a brand to highlight this but they maybe want to attract a younger audience that feel like wearing reebok makes them powerful and hard-working.

-the verbal code: I am what I am suggests that 50 cent doesn't hide his criminal background and that he grew up in gangs and violence which can imply to the audience that no matter what you have been through u can still become powerful and rich like 50 cent.

-the font/typographic font suggests medieval and powerful as if u wear reebok it shows a sense of power and hard-working which makes audiences want to wear it.

-the military hat suggests battle, warzone and upbringing and he wears it to shows that he still represents and claims it even though his fame and power.  

-creates a narrative code of success from tough upbringing.

-the quote from 50cent  has almost bullet holes in it to show the hard working of 50 cent and nothing can stop him.

-the expression from 50 cent is stern and intimidating with the lighting  on it that shows reebok want you to see his expression as it creates the image that 50 cent has not changed even though his fame.

2) Next, analyse a print advert of your choice using the same media codes: Technical, Written or verbal, Symbolic or non-verbal, Narrative.