Audience classification: blog tasks
1) Media Factsheet 1) How is audience defined in the Factsheet? The audience is the general term for all the individual people who consume a media product. 2) What does the infographic for Gen Z in the age of Covid-19 suggest about the media Gen Z consumes? reporting much higher rates of anxiety, decreased work hours, unemployment, and the need for financial help 3) How do media companies target and measure their audience in the digital age? the measure and target thier audience in the digital age by there grades, social class and chief income earners occupation 4) What did the NRS used to do and what does PAMCO do now? The National Readership Survey was operational from 1956 to 2018 and was used to collect demographic information about the audiences of newspapers. Extended to other print publications, and its classification system of people into broad social grades based on the type of work they did was very well known and widely used. PAMCO collates...