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Showing posts from October, 2024

Audience classification: blog tasks

  1) Media Factsheet 1) How is audience defined in the Factsheet? The audience is the general term for all the individual people who consume a media product. 2) What does the infographic for Gen Z in the age of Covid-19 suggest about the media Gen Z consumes?  reporting much higher rates of anxiety, decreased work hours, unemployment, and the need for financial help 3) How do media companies target and measure their audience in the digital age? the measure and target thier audience in the digital age by there grades, social class and chief income earners occupation 4) What did the NRS used to do and what does PAMCO do now?  The National Readership Survey was operational from 1956 to 2018 and was used to collect demographic information  about the audiences of newspapers. Extended to other print publications, and its classification system of people into broad social grades based on the type of work they did was very well known and widely used. PAMCO  collates...

Narrative: blog task

  1) Give an example from film or television that uses Todorov's narrative structure of equilibrium, disequilibrium and new equilibrium.  Harry Potter follows the narrative structure  2) Complete the activity on page 1 of the Factsheet: find a  clip  on YouTube of the opening of a new TV drama series (season 1, episode 1). Embed the clip in your blog and write an analysis of the narrative markers that help establish setting, character and plot. Prison break season 1, episode 1  Michael Scofield is imprisoned in Fox River State Penitentiary. He finds his brother, Lincoln Burrows, who is a death row prisoner, and tells him that he is going to break them both out of the prison. 3) Provide  three  different examples from film or television of characters that fit Propp's  hero  character role. Example Lord of the rings •Frodo is the hero, he seeks Mount Doom in order to destroy the ring • The villain is Sauron • The donor is Gandalf who gives...

Blog feedback and learner response

  Reflect on your work in A Level Media so far WWW: Your blog is very nearly 100% up-to-date – the two unfinished pieces (coloured amber on the tracker) should be pretty easy to put right. I really like a lot of your answers on the blog so far – I think you’ve made a good start in Media and show an understanding of the concepts so far. I agree that Media fits well alongside Business and if Breaking Bad is your favourite show then hopefully this is a subject that will treat you well. I also like the fact you’re aiming for an apprenticeship – this is a massive growth area and there will hopefully be some good options when you start applying in Year 13.   EBI: Two areas to improve: firstly, complete the two unfinished pieces of work. That’s just a missing question in the first 10 (the biggest media story of 2024 – I’d be interested in hearing what you think) and then for Reading an image you haven’t posted the analysis to the advert of your choice. You’ve posted a Nike advert but...

Genre: blog tasks

  1) What example is provided of why visual iconographies are so important? the mise en scene of deep space, usually indicates the genre of sci-fi 2) What examples are provided of the importance of narrative in identifying genre? the way soap opera develops and is dealt with will be different  3) What are the different ways films can be categorised according to Bordwell?  • Period or Country • Director / Star • Technical Process • Style  • Series • Audience 4) List three ways genre is used by audiences. prior knowledge, compare, reject a text 5) List three ways genre is used by institutions or producers. Production,  Attracting an Audience,  Marketing Texts 1) List five films the factsheet discusses with regards to the Superhero genre. Scott pilgrim vs the world,  Elektra,  Spider-man,  Sin city,  V for vendetta 2) What examples are provided of how the Superhero genre has reflected the changing values, ideologies and world events of the...

Reception theory

  1) What are the preferred, negotiated and oppositional readings for the RBK 50 Cent advert?   Preferred is that people that wear reebok are hardworking and can get through anything, negotiated reading is that it represents people that came through poor areas and hard upbringings, oppositional is it represents crime. 2)  What are the preferred, negotiated and oppositional readings for the advert of your own choice that you analysed for last week's work?  Preferred Reading: The preferred reading of Nike might highlight the brand's association with athletic excellence, innovation, and empowerment. It suggests that Nike promotes a healthy lifestyle and inspires individuals to achieve their personal best through sports and fitness. Negotiated Reading: A negotiated reading could recognize the positive aspects of Nike while also acknowledging criticisms, such as labor practices and environmental concerns. Viewers might appreciate the brand's contributions to sports cultur...

Film and Tv language:lighting

Identify examples of  high  and  low-key  lighting. Say which depict  top ,  back  or  under lighting . What  effects  are created by the lighting in each image 1) low key lighting, top lighting, creating a sinister look almost if she is hiding from someone  2)high key lighting with low key lighting on his face to define key features, back lighting, creates the effect of a leader that is serious and certain and brings our attention to the costume  3)low key lighting , top lighting , the light shining on his badge and gun creates the effect that he is a police officer trying to stop something or be a hero  A characteristic of film noir is its distinctive lighting style: - Low-Key Lighting: Creates strong contrasts between light and shadow, enhancing the mood of mystery and tension. - Practical Lights: Streetlights and neon signs contribute to the ambiance while enhancing the aesthetic. - Atmospheric Effects: Fog, rain, and ...