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Showing posts from December, 2024

Public service broadcasting: blog tasks

  Ofcom review of PSB in Britain 1) Look at page 3. Why is it a critical time for public service broadcasting?  Audience viewing habits continue to change rapidly and competition from global content providers is ever-increasing. 2) Read page 4. How has TV viewing changed in recent years?  The growth of well-funded on-demand services and the rapid take-up of connected devices have increased our choice in what we watch, as well as how and when we watch it. Viewers and listeners of all ages have rapidly adopted these newer media, with the average viewer now spending over an hour a day watching services like Netflix and YouTube. 3) Still on page 4, what aspects of PSB do audiences value and enjoy?  Television also remains the best way to reach large audiences; and, broadcast news is still widely considered to be accurate and trustworthy.  The PSB channels are still distinctive in the amount and range of first-run, original UK programmes they broadcast.  4) Look...

Cultural Industries: blog task

  1) What does the term 'Cultural Industries' actually refer to? those activities which deal primarily with symbolic goods  2) What does Hesmondhalgh identify regarding the societies in which the cultural industries are highly profitable? cultural industries are dominated by large companies with a distinct difference between rich and poor 3) Why do some media products offer ideologies that challenge capitalism or inequalities in society? To spread social awareness In order to attract customers to the media products as audiences may agree with their ideologies  4) Look at page 2 of the factsheet. What are the problems that Hesmondhalgh identifies with regards to the cultural industries? Risky business, Creativity versus commerce, High production costs and low reproduction costs, Semi-public goods, the need to create scarcity 5) Why are so many cultural industries a 'risky business' for the companies involved? as the industries don't know whether the product is going...

Industries: Ownership and control blog tasks

  Media conglomerate research 1) Type up your  research notes  from the lesson - what did you find out about your allocated media conglomerate? Selection of companies: Alphabet,  The Walt Disney Company,  National Amusements,  Meta,  News Corp,  Time Warner, Comcast. If you were absent or didn't have time in the lesson to make these notes, research  any one  of the companies above and find examples of all the terminology outlined in the notes at the start of this blogpost. -Conglomerate ownership refers to a situation where a company has control over multiple businesses in different sectors, which helps to minimise risk and enhance its overall influence in the marketplace. -Vertical integration occurs when a business takes charge of various phases of production within the same sector. For instance, Disney not only creates its movies but also manages their distribution which allows it to maintain significant control over the entire operat...

Audience theory 2: blog tasks

  1) Social learning theory has been criticised for simplifying the causes of violence in society. Do you think the media is responsible for anti-social behaviour and violence? Watching violent shows or games can make people more aggressive, this means the media is a reason but not the main reason. 2) How is social learning theory relevant in the digital age? Are young people now learning behaviour from social media and the internet? Give examples. Social learning theory is important today because of the internet. Young people learn behaviours from social media. For example, challenges on TikTok can lead to risky actions. If they see an influencer doing something dangerous, they might copy it. Online bullying can also spread when people see it happening and will think that it’s normal  3) Research  three  examples of moral panic from the last 50 years. To what extent was the media responsible for these moral panics? Was the concern in society justified? How have thin...