The Gentlewoman: Language and Representation

 Gentlewoman front cover 


1) What do the typefaces used on the front cover suggest to an audience?

Lower case, sans serif suggests very modern and offers something different 

2) How does the cover subvert conventional magazine cover design?

No cover lines subvert conventional magazine almost like a book design 

3) Write an analysis of the central image.

Low angle shot shows dominance and power, the use of different and powerful make up shows not sexualising women but use of lipstick can be 

4) What representations of gender and celebrity can be found on this front cover?

Low angle shows power of women and celebrities, the powerful make up is not sexualising women as they want to depict women doing stuff 

5) What gender and representation theories can we apply to this cover of the Gentlewoman? 

Laura Mulvey male gaze, butler gender performance and bell hooks intersectionality 

Feature: Modern Punches

1) How does the feature on Ramla Ali use narrative to engage the audience? Apply narrative theories here.

Todorovs equilibrium as it shows Ramla Ali's journey as a boxer  

2) What representations can you find in this feature - both interview and image?

Representations of gender and race can be shown both through the interview and image 

3) What representation theories can we apply to the Modern Punches feature? 
 
Stuart hall reception theory and Laura mulvey male gaze and post colonial theories 

Feature: Isabella Tree interview

1) Why is this feature unconventional for a women's lifestyle and fashion magazine? Comment on the use media language in these pages. 

An environmental and ethical movement in a lifestyle magazine is unconventional 

2) How does the Isabella Tree feature reflect the social and cultural contexts of contemporary Britain? Think about AQA's discussion of lifestyle, environmental issues and ethical movements.

The Isabella tree highlights a shift to a more sustainable nature, the focus on rewilding directly address environmental issues to the audience 

3) What representations of nature can be found in this feature?

Nature as a solution to the environment problems as it shows the positivity from re wilding and nature as inspiration by showing the beauty of nature 

Feature: Stella McCartney and vegan fashion

1) How does this feature reflect contemporary social and cultural contexts?

Famous name in fashion but the gentlewoman is taking a different angle, fashion element of the lifestyle magazine 

2) Comment on the typography and page design in this feature.

Unconventional page design as the sub headings are below the text showing conventions of a book 

3) What representations can be found in the image accompanying this feature? 

Realistic photo, not a typical photo shoot. Supports editor penny martins intention to depict women doing stuff 

Representations

Read this Business of Fashion interview with The Gentlewoman editor Penny Martin. If you don't want to sign up to the website (free) then you can access the text of the article on Google Drive here (you'll need your Greenford Google login). Answer the following questions: 

1) What type of magazine did Penny Martin, Gert Jonkers and Jop van Bennekom want to create? 

A fashion magazine for actual readers 

2) What representations of modern women did they try to construct for the magazine?

Tell us about how modern women live, to the way they drink, dance, drive and speak to the way they sign letters and conduct divorces 

3) What examples of cover stars reflect the diversity in the magazine's content? 

88 year old Angela Lansbury to Beyoncé in a free of make up fashion shoot 

4) What is Penny Martin's view on feminism and whether the magazine is feminist?

“Its made by feminists so what do u think “

 5)Look at the end of the article. How does the Gentlewoman help readers construct or reflect their identity by engaging with events and spaces beyond the magazine?

In person transactions and real conversations, skills and sharing in real spaces 

Comments

Post a Comment

Popular posts from this blog

Reading an image - media codes blog tasks

Image
  1) Analyse this RBK 50 Cent advert using the media codes you learned in the lesson:  Technical, Written or verbal, Symbolic or non-verbal, Narrative. Write a paragraph for each one exploring the way meanings are created using those media codes . -finger print image shows connotations of arrest and crime and 50 cents criminal background, this is very unusual for a brand to highlight this but they maybe want to attract a younger audience that feel like wearing reebok makes them powerful and hard-working. -the verbal code : I am what I am suggests that 50 cent doesn't hide his criminal background and that he grew up in gangs and violence which can imply to the audience that no matter what you have been through u can still become powerful and rich like 50 cent. -the font/typographic font suggests medieval and powerful as if u wear reebok it shows a sense of power and hard-working which makes audiences want to wear it. -the military hat suggests battle, warzone and upbringin...
Read more

Feminist theory: blog tasks

  Read   Playing With The Past: Post-feminism and the Media   ( MM40 , page 64 -   our Media Magazine archive is here ). This is a great example of sophisticated media analysis and an indication of the level we want to be writing at by the end of the two-year course. 1) What examples are provided from the two texts of the 'male gaze' (Mulvey)? Pan Am and Beyoncé  2) Do texts such as these show there is no longer a need for feminism or are they simply sexism in a different form? It shows that there is still a need for feminism however the texts like Beyoncé are almost inviting it in and much different to periods of time before  3) Choose three words/phrases from the glossary of the article and write their definitions on your blog. Patriarchy: An ideology that places men in a dominant position over women  Nostalgia: A sentimental longing for the past, often only remembering the positives from the past  Feminism: A movement aimed at defining, establi...
Read more

Music Video introduction blog task

  1) What is the purpose of a music video? The purpose is to sell products  2) How has the digital age changed the production and distribution of music videos? They are more widely available, videos could be uploaded to video hosting sites like YouTube , allowing audiences to watch and listen to it whenever they want  3) Which three major record labels are behind VEVO? What is VEVO and why was it created? Universal music group, Sony music entertainment, Abu Dhabi media which is syndicated to YouTube with YouTube and google receiving a share of its advertising profit  4) What are the key conventions of a music video? Movement, band or artist, narrative and intertextuality  5) How can narrative be used in music video? Give an example of a music video that uses a narrative. The storyline may relate to the songs lyrics and illustrate what is being said For example I was a teenage anarchist by against me  6) What examples are provided in the factsheet for intert...
Read more